Does AI Deserve a Seat at the Marketing Table?

Does AI Deserve a Seat at the Marketing Table? A potentially controversial take on the tech takeover Be honest: When you read the title, did you think, “Great, another article complaining that AI is taking jobs.”? What would you say if we told you we used AI to brainstorm this post? Whether you’re a writer, graphic designer or a leader …

Marketing 101: Where to Start When You Have No Budget

We get it — marketing might feel out of reach when your nonprofit or small business runs on a shoestring budget. But don’t worry, you don’t need a big bank account to make a big impact!  With the right strategies, you can spread the word about your organization, connect with supporters and customers who care and grow and scale without …

Here’s What You Missed: April

If the saying, April Showers brings May Flowers rings true – it’s going to be a beautiful May in Lawrenceville! We know that the rain and storms we’ve had may have kept you out of the office, but we want to make sure you’re caught up on all things Cornerstone! Here’s What You Missed: – Cornerstone Members’ Luncheon – On …

How To Use Social Media for Customer Engagement

Part of refreshing your business is taking another look at your social media strategy. It’s not enough to have a profile on Instagram, Facebook, Twitter, LinkedIn, etc., but your accounts need to be active with creative content. Taking a unique approach to each platform will allow your brand to stand out among the rest of those in similar fields. Through …